I wish my friend and colleague Heather Huhman had launched her new business, Come Recommended, before I published my recruiting and retention primer Success for Hire, as it certainly would have been incorporated in my list of must-have hiring resources. Come Recommended is a web service in which job candidates build profiles that include at least three recommendations. Employers can review these recommendations before deciding whether to pursue a candidate further. In other words, it saves them a step.
Says Heather about her new venture: “The idea for Come Recommended came about when I set out to fill my very first job as a hiring manager—an entry-level position for a small public relations firm. We received nearly 100 applications after posting the position to both Craigslist and WashingtonPost.com. I scoured the stack looking for ways to weed out candidates and identify ones with potential. Finally, I narrowed the list down to five and started making calls. My “phone screens” have always been fairly in-depth because of the position I held with this company. If I brought someone in, he or she would meet with the principal of the firm, and I certainly didn’t want to waste any of her valuable time. I vividly remember loving one candidate for this position in particular on paper and during the phone interview—at least until I asked if she had any questions. Her question? “So, what do you alls do over there?” No, that isn’t a typo.
I remember feeling so frustrated that I had just spent 45 minutes of time on this candidate—not to mention the time sifting through all the applications—that I could have been billing to clients. There had to be a better way. Many experts now claim traditional online job boards are dead. They have become behemoths, bogged down by fake or misleading job ads and résumés of unqualified candidates. And although I encourage candidates not to leave combing the job boards out of their search plan, that action alone simply isn’t enough anymore.
The way hiring managers seek out and employ individuals is changing—rapidly. With the slumping economy, they are experiencing cuts in their staffs, resources and overall budgets. Now, networking, referrals and references reign supreme. Welcome to what I call “recruiting 2.0.”
Being a member of the Come Recommended community can only help you -so if you’re job hunting or think you might be in the foreseeable future – set up your profile today.