My editor at Penguin just sent me a new book she worked on called The 24-Hour Genius: Unlocking Your Brain’s Potential with Strategic All-Nighters, by Eric Epstein. The title and the cover of the book are very effective in that I understood the central premise as soon as I picked it up. And I immediately thought: “oh no they didn’t.”
How can this be good advice?
I have never pulled an all-nighter. Yes, you read that correctly. Never. Not in high school, not in college, and certainly not at work. The closest I came was working the press room at an annual tech user conference until 3AM, after which I sped back to the hotel and promptly slept five hours.
Because I’m pathologically organized and an extreme advance planner, I’ve never had to stay up all night to finish a project or meet a deadline. And until reading Epstein’s book, it never occurred to me that I should choose to. Epstein doesn’t advocate a lifetime of sleep deprivation, but he does suggest that a strategically timed all-nighter every now and then can lift your career to new heights.
For more on this point of view as well as my take, check out the full post on Intuit's Fast Track blog.