Alexandra Levit's Water Cooler Wisdom

A Futurist's View of the Post-Pandemic Workforce

Given that I wrote a book about the rapid transformation of work as we knew it back in 2018, people often ask me what has surprised me about how human capital is evolving today. As a Workforce Institute Board Member, I’d like to share my topline thoughts, some of which have been derived as the result of quantitative research, and others which came about through engagement with organizations and futurist groups such as the Association of Professional Futurists (APF), the Future Today Institute, the Grey Swan Guild, and the foresight certification program I recently completed with the University of Houston.

The Acceleration of What We Saw Coming

Pandemic or no pandemic, several workforce-related trends were inevitable, including the rise of the gig economy, the contract workforce, internal talent marketplaces, and talent assembly – in which teams are constructed from different types of workers to solve specific problems in hot areas of the business.

We also surmised that organizations would begin to look closely at how human capital quantitatively drives businessvalue; the use of Big Data, analytics, and executive dashboards to determine what is and isn’t working in talent acquisition, learning, scheduling, and performance; the use of artificial intelligence (AI) to combat unconscious bias and measure productivity; and the focus on data quality, integration, and governance.

The shift in the flow of work due to new players like Facebook, Microsoft, and Amazon entering the online collaboration market was expected, as was theincreasing popularity of curated learning content by in-house subject matter experts, personalized course recommendations, and targeted certifications and microcredentialing. Given the technology available today, there is no reason individuals shouldn’t upskill and reskill using all the resources at their disposal, and at their own pace and convenience.

What Has Surprised Me

There have been a few head scratchers along the way. The first involves digital transformation. It is a bit disappointing how, during the pandemic, some organizations have simply slapped in-office processes up online. That was fine for the first six months of the crisis, but now it’s time to move on. One size doesn’t fit all. We must permanently adapt certain processes to be antifragile and an effective mix of high tech, high touch.

Also, with respect to digital transformation, it surprises me that no one is talking about what we’ll do when we are entirely dependent on technology and it breaks, what happens when it gets seriously hacked, what happens when we have bandwidth challenges and access inequity, what happens when there are too many systems and usability and adoption falter, and what data and privacy concerns will arise with increased employee monitoring. In my opinion, these are issues that every company should be closely tracking.

While the labor shortages occurring as a result of demographic shifts like baby boomer retirement and smaller generational cohorts like X and Z were anticipated, organizational attitudes toward post-pandemic employee retention are not. Many companies are currently issuing decrees about exactly when people should return to the office and how and when they should work. After a successful 18-month trial of much greater flexibility, this is not going to fly with top (and increasingly rare) talent, and I fear a “great resignation” is about to take place.

Finally, I’m perplexed that more leaders aren’t acknowledging that they were caught completely off guard by the pandemic and are now engaging in strategic foresight to be adequately prepared for what’s certain to be future disruptions.

While we can’t predict the future, we have a responsibility to look around corners as best we can and plan for a variety of potential scenarios. I look forward to continuing to be part of this process!

This post was originally published on the Workforce Institute blog.

Everyone Can Have Good Brand Positioning

Northwestern University Kellogg School of Management professor Philip Kotler made a career breaking down brand management into its component parts. His 2003 book Marketing Management defines brand positioning as the act of designing the company’s offering and image to occupy a distinctive place in the mind of the target market. Brand positioning is at the intersection of brand and product, and business owners must focus on both.

Why Companies Should Lead With Brand Positioning 

Simply changing an offering or releasing a new one may not be enough to affect purchase behavior because the customer has no reason to trust you. “Many companies put the product at the center of their organization. They lead with a laundry list of product features, and if the company has more than one category or wishes to expand, it can be tough to get customers to shop the whole brand,” says Sunny Bonnell, co-founder of branding agency Motto and co-author of Rare Breed: A Guide to Success for the Defiant, Dangerous and Different.

"Plus," Bonnell continues, "when product overshadows brand, the company is always at the mercy of the market.” By also considering the mark a brand’s image makes on a customer’s heart, effective brand positioning primes customers to view new and improved products as favorable and credible choices. “A better bet is to put your brand’s point of view at the center of the business. The brand is the emotional hook that ties everything together, superseding the product," she adds. 

“Brand positioning is essential because it captures your unique proposition, value statement, essence, aesthetics and appeal,” says Liem Le, CEO and founder of virtual community Little Lion. “Often, it may be your first interaction with the customer, and you want to make an ‘amazing, I can't look away and want to hear more’ first impression. It may be your only chance to ‘pitch’ your audience, so you can’t skimp.”

“Brand positioning that means something special and appeals to your audience creates tremendous value and can work wonders for your bottom line, employee morale and customer loyalty,” says Bonnell. “Strong brands are like a magnetic force. They draw people in and become revenue-generating machines, yielding benefits like ability to charge a premium.”

When they feel connected and close to a brand, customers are also more likely to accept product mishaps and foibles. This is why some argue that you perfect your brand positioning before you adjust an existing product or experiment with a new one.

For the rest of the piece, head over to the AMEX Business site.

Career Durability: Ensure You Have a Job As Long As You Want One

You might remember that last fall, I helped DeVry University with a survey about workplace sentiment during the COVID-19 pandemic. At a time when employees should be feeling recognized and celebrated, nearly one in four employed Americans said they believed that American workers are not valued. And, more than a third of survey respondents claimed that based on their employer’s actions since the start of the pandemic, they feel disposable.

Were these feelings valid? Could employers actually take or leave employees, not caring if they were successful or unsuccessful, contributing or not contributing, employed with the company or leaving to go somewhere else?

The workforce is changing in major ways. The pandemic sped up a movement from strict scheduling to flexible “work on your own time” engagements. Prior to COVID-19, we were already seeing smart machines and automation as part of daily work, and the tremendous growth of the gig economy.

Taken together, these trends show that the old ways of sustaining a career no longer work. In past decades, you could go to college or a trade school, get a degree, and use the skills associated with that degree to work for one – or maybe a few – organizations over the course of your working life.

That is no longer the case. Jobs – and the skills required for those jobs – are changing rapidly.

In these times, nothing is certain except change, and this is unnerving. In fact, Ceridian’s 2021 Pulse of Talent report, which surveyed more than 5,000 people across five regions, found that 66% of individuals are taking job security into account more now than before the pandemic.

Career durability is a ticket to long-term security

To avoid feeling – and indeed being – disposable, today’s employees need to be the leaders of their own careers. They must build what we call career durability.

Career durability involves acquiring the skills, mindset, and knowledge to be an engaged and productive member of the workforce – continuously. On LinkedIn, I explained career durability as including these five areas:

• Hard skills: skills that allow you to complete tasks in a specific job.
• Soft skills: skills for collaborating effectively with others.
• Applied technology skills: skills that allow you to leverage available technology to do your job better.
• Institutional knowledge: job or industry expertise gained through experience.
• Growth mindset: being willing to improve, learn, and reconsider existing ways of doing things.

For more where this came from, read the full article at the Ceridian Dayforce Wallet blog.

Building Your First Reskilling Strategy

According to a not-yet-published research study by Chief Learning Officer and DeVry University, only half of leaders feel their organization’s learning strategy is properly aligned to their business strategy.

In last week’s webinar with SilkRoad, I discussed why upskilling and reskilling are so important in the post-COVID era. As you’ll recall, upskilling provides new skills to workers in their existing domains, while reskilling trains workers for new jobs.

Whether your strategy involves upskilling, reskilling, or a combination of both, the first step in creating it is ensuring business objective alignment.

An aligned learning strategy includes an established process for mapping learning initiatives to business goals and outcomes.

In contrast, an unaligned learning strategy is piecemeal or ad hoc, with little consideration of overarching company objectives. In other words, someone in the business or in L&D said: “We should do a training on that” and someone else said, “sure, let’s make it happen!”

Eight Steps to Reskilling Proficiency

Alignment sounds good, but how do you achieve it in reality?

1. If you’re an L&D professional, sitting in on c-suite meetings and/or getting briefed on executive plans in real-time is a terrific start.
2. You might also try embedding members of your team in business units so you know immediately what roles or skills you need to upskill and reskill FOR.
3. Next, map the identified workforce needs against the competencies your employees currently possess.
4. Convene a task force to outline jobs that are mission-critical for organizational growth and assess whether any of these roles can be redesigned, reconfigured, or combined.
5. Use strategic automation, or determining where human and machine labor best fit, and match resources to tasks.  When plugging in human labor, don’t forget about contract workers, subject matter experts, and anyone else with an alternative work arrangement.
6. If you’ve determined that your human workforce has skills gaps, next you’ll need to determine the best way to address those. Fortunately, there are endless external training resources to supplement internal ones and developing learning content has become more of a curation than a creation exercise.
7. Technology can absolutely help. A human capital management (HCM) solution can assist you in upskilling and reskilling at scale, predict on-the-job success using skills assessments, drive personalization and social connection, and document skill acquisition.
8.  If used “skillfully,” HCM technology can also provide learners with a more immersive, impactful experience that resonates on an individual level, facilitate mentorship, deliver rewards for training completion and/or skill mastery, and leverage analytics to determine what activities have the largest impact on your people and business.

So, before moving forward, make sure you understand the people systems you have at your disposal, as well as additional offerings that integrate with your technology infrastructure and will enhance the learning experience.

Remember too that any new learning strategy should be accompanied by a robust internal communications plan. It’s important to ensure that everyone, including those who are being reskilled and those who aren’t, understands why you’re undertaking the initiative and how their jobs will (or won’t) be affected.

Did you miss the webinar? Please catch us on replay to learn more about how to upskill and reskill your workforce to mid-21^st century success!

 

How You Get Paid is a Pretty Critical Job Consideration

When looking for work, we tend to think about certain key factors. Will the job be something I enjoy doing for many hours per day? Will I get along with my coworkers? What’s the salary or hourly rate?

But we might forget about a simple question that can make or break our financial livelihood: How easy or difficult will it be to get paid by my new employer?

Think about what happens when you aren’t paid accurately or on time. You might have to spend a lot of time going back and forth with your employer’s accounting department. You might not be able to make your rent, or you may need to eat into your savings. In other words, “how you get paid” is far more than an administrative detail, and treating the subject as an afterthought is a mistake.

Several years ago, I worked very hard as a birthday party hostess for a new children’s play center. I earned $11 per hour, but when my employer realized I was receiving up to $100 a day in customer tips, they cut my hourly pay by 50%. I wasn’t able to buy a car as planned that year due to the unexpected loss of income, and from that moment forward, I gave a great deal of attention to pay. What is it going to be, how will I get the money, and how can I ensure I fairly receive it?

The next time you apply to a new employer, here are three things to keep in mind.

What is the pay structure – and is it legal?

This is an especially relevant question if you are thinking of working for a small business or startup. Your new employer should have a plan in place for paying employees in accordance with the Equal Employment Opportunity Commission and the Fair Labor Standards Act in the U.S. This means that it must:

• Procure an Employer Identification Number (EIN)
• Ensure new employees file a W-4 form
• Schedule pay periods that correspond to IRS tax withholding
• Have a payroll administration system
• Report payroll taxes regularly
• Have policies in place for overtime, sick and vacation time, and other paid time off (PTO)
• Understand what constitutes an employee versus an independent contractor and is classifying workers correctly

To determine if your target company is a reputable business, check out online databases such as FEIN Search, Dun & Bradstreet, Experian, and Guidestar. For a fee, you can gain access to an organization’s EIN and current financial standing.

Note that if you are applying to a large company with many offices or locations, it’s probably safe to say it checks the right boxes. You should, however, confirm the details with the human resources professional managing your hire.

What are employees saying?

When deciding to take any new job, it’s worthwhile to ask how people in your role today feel about their experience. If at all possible, try to meet these workers during your interview process.

The conversation can be casual, but should include questions like: “What’s a normal day like working here?” “Do you feel your manager values and appreciates you?” And on the topic at hand: “Is getting paid simple and reliable?”

A Glassdoor search is useful in uncovering potential red flags because comments are often published by former employees, and therefore likely to be both honest and informative. Alternatively, take a look at your own network to see if you’re connected to someone who works there (or are connected by a degree of separation) to gather additional intel.

For the rest of the piece, check out the Ceridian Dayforce Wallet blog.

Is It Time for Your Business to Transition to a New Leader?

According to PwC’s Family Business Survey, 62 percent of family business owners expect to pass the baton to the next generation. But many businesses lose their way when making the transition from startup to a more structured, complex organization.

Despite solid intentions, only one-third of family businesses are expected to last beyond the founders’ generation while even less—an estimated 12 percent—will make it through the second generation to a third.

A confluence of factors make succession planning more urgent. The enormous baby boomer generation will retire en masse by the end of this decade. But according to the PwC research, over half of family businesses are unprepared for the transition to the next generation.  

Prior to this year, many companies’ succession plans were likely informal. Even if junior family members wanted to be involved in the business, PwC found that about half weren’t trained to take on senior roles, which include responsibilities such as executive decision-making and long-term planning. However, the pandemic has forced many organizations to acknowledge the vulnerability of their senior owners and to take steps to adapt to this disruption as well as whatever comes next.

Senior owners and their presumptive junior successors may look at the prospect of a leadership shift differently depending on their individual situations and aspirations.  

Senior Leaders Feel the Time Is Right

Given the amount of pivoting that's required of business owners as a result of this year's disruptions, some tenured leaders are considering handing the reins to younger family members who are better equipped to try new innovations, riskier technology and practices and fresh marketing approaches.

For Konrad Goess-Saurau, the founder of car equipment manufacturer AutoBead, timing was everything.

“When we moved our family from Austria to England and opened for business in a new country, I recognized the importance of brand awareness,” Goess-Saurau says.  

“I don’t fully understand today’s digital channels, but my son Markus does," he continues. "For example, he implemented automated marketing and data analysis that allows us to anticipate a customer’s next purchase and prompt them with relevant communication. I thought, why fight it? Let’s hand the business to the person with the best chance of success.”

The pandemic led Sophie Bowman and her business partner Jackie Nepola, to think more intently about the future of their PR firm Brand Branding.

“We always planned to have a next-gen division, but we fast tracked launching it when the pandemic hit. We have delegated graphic design and content creation to my partner’s teen daughters,” Bowman says.

“Not only can the teens close deals because they relate to consumers that brands struggle to reach," she says, "but this approach also gives younger family members a career at a time when there’s no guaranteed job security in someone else’s company.”

Timing also played a role in the leadership transition of the architectural firm Metzger Mandl from father to son.

“My partner died of pancreatic cancer at age 52. David ran the business, while I brought in the work and led the design responsibilities of the firm,” explains founder Marvin Metzger. 

“While I struggled to keep everything going, my son Eli got his architecture license and was honing his craft with other respected firms," he says. "He took over running the practice in a way that kept up our level of excellence in the area of multifamily housing in New York City.”

For the rest of the piece, head over to the AMEX Business site.

Could the Pandemic Be a Springboard to Sustainability?

Large companies and organizations have been making good on their recent commitment to corporate citizenship by dedicating resources to help the globe overcome some of its most pressing challenges. Sustainability has been among these key areas of focus, leading to environmentally friendly corporate initiatives from Apple’s commitment to closed-loop supply chains to the development of Patagonia’s next-generation responsible business venture capital arm.

While it’s crucial for these organizations to make top-down commitments to sustainability, business units, groups and even individual teams within them can take their own steps in playing a key role in sustainability in the new normal.  

1. Commit your team to your corporate purpose.

At the corporate level, a clear statement of purpose from executive leadership has become a critical tool in supporting sustainability. The same concept can be borrowed by unit and team managers to empower their employees to find ways to take action.

The process of defining purpose makes it clear that businesses exist to serve society and not the other way around, and the link to sustainability becomes clear,” University of Pittsburgh School of Business professor CB Bhattacharya wrote in a May 2020 article for the World Economic Forum.  

In the pandemic era, Bhattacharya recommends that companies bring their purpose to life by pursuing concrete sustainability goals and focusing on a few material areas. Unit managers can follow up on that commitment in their daily work by asking themselves questions such as: What new sustainability developments will affect demand for our products and the supply of our raw materials? What type of sustainability do stakeholders expect from our part of the business?' By adding a sustainability variable to the business unit decision-making equation, middle management can help make good on big corporate promises. 

One way to do this is to evaluate your immediate team’s carbon footprint. Although you might have policies in place already, application may need some ground-level execution. You can start by examining how your electricity, gas emissions output, and water intake were measured in the past, and consider re-measuring with a new reduction target in mind.

Encourage your senior leaders to reiterate your corporate purpose, sustainability objectives and reduction targets to all constituents, but especially the employees who will be implementing them "on the ground." 

2. Empower your employees.

Getting employees buy in to sustainability measures is critical. Motivate your employees—and build enthusiasm for your efforts—by explaining why sustainable business practices benefit everyone. Tell them how they can make a difference by incorporating these new processes and tools into daily operations.

Empowering your team requires stepped up communication. It's something the leadership team at major home health product manufacturer Sunstar learned first-hand during COVID-19. 

“The pandemic developed with unprecedented speed, and the amount of information created confusion,” says Julia Linz, senior director of HR at Sunstar. “We tried to provide regular and clear communication to our employees—especially when conveying tough messages.”

Sunstar set up a dedicated online channel to share best practices on sustainable business practices, remote work, and other timely topics, to post updates on health authority regulations, and to provide a space for confidential questions. Company leaders have also learned to seek multiple perspectives on managing the crisis from local market leaders and departmental managers.

Encourage employees or teammates to brainstorm and implement new ideas that serve customers in a more environmentally friendly manner or generally make the office a greener space. A few examples employees can take ownership over include embracing electronic file sharing to reduce paper and ink cartridge use, using reusable coffee mugs and water bottles, or even bringing plants into their workspaces to recycle stale air. They may seem like minor contributions, but if enough employees across the globe deploy them together, the benefits can add up.  

Fracture, a medium-sized company in the Inc. 5000, allows customers to upload digital photos, have them printed on durable glass, and shipped in an eco-friendly, ready-to-mount package. According to CEO Abhi Lokesh, the organization’s employees are researching ways to offset the company’s carbon footprint from raw material shipments and receivables. “Fracture is also working with We Are Neutral, a partner helping us neutralize carbon emissions through offsetting and reduction initiatives like tree planting,” he says.

For the rest of the article, check out AMEX Business.

If You Could Go Back to the Office, Would You?

If you could return to your pre-pandemic work arrangement right now, would you do it?

I conducted an informal email survey last month to hear how 9-to-5 professionals would answer that question. What were their reasons for wanting a more traditional in-office or an alternative working-from-home (WFH) arrangement?

I deduced some central themes from the about 100 responses I received. For one thing, people's decisions about whether or not they'd go back were nuanced. Of the approximately 75 percent of my respondents who said they would NOT go back, nearly all gave a qualifier such as "I'd be happier and more productive working from home permanently IF my kids weren't out of school."

 I also heard many of the same pros and cons time and time again.

Pros of Working From Home

Some of the recurring pros reflected that working from home gave individuals control over the typical, day-to-day stress of being in an office. Many find that working from home is a better fit for their comfort zones.

Freedom 

About half of respondents who said they would not go back to the office mentioned freedom specifically. These individuals relish the independence and flexibility that come with working from home.

Sign up to receive the latest business insights

Subscribe

By providing your e-mail address, you agree to receive the Business Class Daily Edit newsletter from American Express. For more information about how we protect your privacy, please read our Privacy Statement.

 

“It’s much less distracting and I don't have the wasted time of a commute twice a day,” says Jesse Silkoff, co-founder and president of MyRoofingPal. "It has also allowed my wife and I to have more time together since we can meet up for a coffee break. And, I’ve saved a ton of money having easy access to my own refrigerator, preferred coffee and the casual clothes I want to wear."

Interestingly, one-third of respondents who would not go back to the old way were positive about having a work environment full of kids and pets. When DevSkiller co-founder Tom Winter was working at the office, he was so exhausted when he came home, he didn’t have the energy to play with his children.

“Remote work has allowed me to enjoy family meals and park visits,” he says.

Pet safety company Huan's founder Gilad Rom feels he has a better quality of life with his dog Puppy Pie keeping him company as he works.

“He reminds me to take breaks, he reduces my stress and our bond is much stronger,” Rom says.

No More Sunday Blues

Jason VanDevere, CEO of Goal Crazy Planners, shared that many people who work Monday through Friday often feel mildly depressed on Sunday nights in anticipation of the work week ahead.

“When I was working in the office, it was the typical job and I was in an endless cycle of feeling excited for Friday and dreading the ensuing Monday two days later,” he says. “Working from home, I mostly maintain the same 9-to-5 routine. For some reason, though, I'm less negatively impacted by the prospect of getting back to work on Monday morning.”

Better for Introverts

Most self-proclaimed introverts agreed that overall, WFH better supports their natural tendencies. The extroverts who manage and work with introverts have also noticed the positive impact WFH has had on them.

“Before the pandemic, I would go to my clients’ offices to conduct in-person workshops,” says Dave Collins, CEO of corporate education firm Oak & Reeds. “Now, my company has pivoted to virtual-only training, and I’ve found that this format gives the quieter, more introspective workshop participants more of an opportunity. In a live group setting, I might have really had to push them, but the virtual privacy gives introverts a bit of cover when sharing their experiences.”

For more where this came from, check out the full piece at AMEX Business.

Are You Managing Data Responsibly?

New AI-driven health tracking technologies are being used by organizations to curtail the spread of the coronavirus by monitoring and recording patrons’ and employees’ temperatures and locations to determine whether they may be a high-risk of spreading the disease. With many data-related privacy and ethical questions about this approach still unresolved, businesses looking to reopen in the new normal will have to grapple with whether or not to deploy these technologies and, if they do, how they should go about it.

Technology

At a June 2020 virtual conference about the COVID-influenced economy, futurist Benjamin Pring of IT services consultancy Cognizant spoke about the inevitable rise of surveillance technology by governments and businesses. Much like the aftermath of 9/11, the new security systems implemented during COVID-19 will most likely be here to stay, he said.

One example of the technology he was talking about comes from French "3D semantic camera" company Outsight, who has developed autonomous laser technology that uses factors like bare faces (i.e. without masks), higher-than-average body temperature and proximity to other people to identify “high spread risk” individuals within large crowds. Companies, like real estate management or security firms, can use this technology to streamline safety enforcement in an effort to keep transmission rates low.

And as the Washington Post reported in April 2020, if you enter the City Farmers Market in Atlanta or one of the Wynn Resorts hotels in Las Vegas, you can expect to be discreetly informed if you register as feverish — and may even be asked to leave.

Even in public places that operate on a smaller scale, business owners and managers are deploying thermal “healthcams.” Organizations like pharmacies, banks and restaurants are using solutions like Vivotek, which checks the number of people entering and exiting a facility. The smart camera and analytics system monitors lines and points of entry with more frequent social interaction. Other businesses are using social distancing wristbands that ring when two people stand less than six feet apart. Fitted with Bluetooth, the band tracks the wearer’s physical connection points in case the establishment later needs to track an infection.

Privacy

The biggest concern with this type of surveillance involves informed consent — the responsibility of the organization to make the appropriate efforts to communicate to those being tracked what data is being collected and how it is being processed. Some customers may be uncomfortable with automated systems routinely follow individuals through public places and record their data, and the bigger the crowd, the less likely it is that every customer will understand how they’re being monitored, and the implications of the surveillance.

For the rest of the article, head over to the AMEX Business site.

 

This Veteran's Day, Broader Your Diversity and Inclusion Strategy

According to the U.S. Government Accountability Office, as of June 2019, 200,000 service members transition from military to civilian life annually. In the last several years, the federal government has taken many steps to support them — including the Joining Forces Initiative in 2011, which called for companies to hire and train 1.5 million military veterans and their spouses, and the the Forever GI Bill passed in 2017, which ensures that student veterans can take advantage of the educational benefits they’ve earned at any point throughout their lives.

However, the transition to civilian employment may not always be an easy or successful process.

Per the U.S. Bureau of Labor Statistics, the unemployment rate among veterans has more than doubled year over year to almost 7 percent this year. And according to Gallup’s 2019 annual survey on employee engagement, a majority of all employees including veterans have jobs in which they are not engaged.

The lack of job security and satisfaction is a profound concern. In an October 2020 piece for Military Times, Leo James reported that more than 6,000 veterans take their lives every year.

In light of the escalating stress and financial pressure associated with the COVID-19 pandemic, this Veteran’s Day we need to do more than simply thank our former service members. Leaders can make their veteran employees feel included and valued by leveraging these specific strategies.

1. Address their military experience.

DeVry University’s Green Zone Elite training program offered several tips to increase leaders’ veteran sensitivity, and this one is at the top of the list.

Leaders should encourage veteran employees to discuss their military service in the context of the job.

“Take the time to understand and respect the transferable skills veterans bring to the table by virtue of their Military Occupational Specialty (MOS) and leadership skills informed by their rank,” DeVry recommends in a press release.

“In the workforce, I quickly advanced with the project management and leadership skills I learned during my time in the Navy,” said DeVry University alum Dan Fettig, a former enlisted sailor and current Navy Reserve Intelligence Officer and the T-TAURI Engagement & Capabilities Implementation Manager at Lockheed Martin Space.

“As I navigated my career, I have found there’s an opportunity for employers and fellow team members to learn more about how the military trains veterans with transferable skills and better understand how and why veterans operate the way we do," Fettig says.

2. Provide veterans with structure.

Although this is more difficult to do in pandemic times, we must remember that veteran employees are accustomed to a set workday, timely meetings and predetermined performance objectives. It may be necessary, especially when a veteran employee is new to the organization, for a manager to outline exactly what their days will look like and the precise expectations upon which they will be evaluated.

3. Emphasize teamwork.

Most veterans have a finely-honed sense of camaraderie and are motivated by a shared purpose and strong relationships. Veterans should connect with their teams early and often, even if engagement is entirely remote.

If a leader has a choice between an individualized or team approach to a project, it’s more psychologically beneficial for many veterans to work alongside others.

Leaders can also boost veteran morale by helping them help others.

“Through our Veterans Employee Resource Group, we run campaigns to have our veterans refer other veterans,” Mike Thiel, a U.S. Navy veteran and talent acquisition manager at Micron Technology, said in an October 2020 Tech Republic conversation about helping military veterans transition into civilian jobs with the help of artificial intelligence.

“To give these opportunities to veterans who are very scared of transitioning, to be able to provide something for them, is huge,” Thiel said.

4. Use a retrospective lens.

According to DeVry, military veterans are accustomed to “After Action Reviews” that assess successes and opportunities for improvement.

Once a project or assignment is completed, civilian leaders can follow suit by hosting a reflection meeting to discuss the progress and outcomes. Postmortem meetings are good practice for everyone, but they may be doubly useful to veterans who may feel insecure about the differences between military and civilian employment.

5. Educate your workforce about stereotypes.

Civilian employees may view veterans in a certain light and may expect them to only be qualified for specific jobs and/or have specific personality traits and attributes.

Leaders are well-served to create training programs—or at least self-serve online information—that educate their workforces about veteran myths versus realities. Anti-bias initiatives targeted to other forms of discrimination should also include former service members.

6. Be mindful of mental health challenges.

In his Military Times piece, Leo James reported that since the start of the wars in Iraq and Afghanistan, funding for veterans' mental health care has increased fourfold from $2.5 billion to $10 billion a year. This is good news, but we must keep in mind that in the wake of the pandemic, everyone’s mental health needs will increase and veterans may be a particularly vulnerable population.

Leaders should check in frequently with veteran employees, ask about their general well-being, be on the lookout for warning signs of depression and anxiety (isolation, moodiness, changes in work performance, etc.) and provide helpful resources.

This Veterans Day, so many organizations have illustrated their commitment to former service members by hiring veterans in record numbers. Now, in conjunction with overall diversity and inclusion objectives, they must ensure their leaders are equipped to support this group in meaningful ways.

Please visit the original piece at American Express Business.